On A Personal Note…

It is that time of the year again….Allergy season and I am currently suffering. Funny thing about me is that every allergy medicine makes me drowsy, even if it is “daytime”, I still feel drowsy. I have to wait until I get off from work to take something because I would be asleep at my desk lol. I am with you if you are suffering through allergy season too.

I can’t believe my newsletter is launching next week, next Monday to be exact and I am low key freaking out! I am so happy that people subscribed to it and I want everyone to enjoy it. I wanted to be able to connect with my audience outside of social media because you never know what may happen. Remember when Instagram and Facebook went down last month.

I think it is important to have a way to reach and still connect with your followers. I was so scared to even do this newsletter. I started it sometime last year and stopped when I was in a funk about my blog. I wasn’t sure at the time if I was going to continue blogging but I couldn’t stop thinking about it. One of my goals this year is to be fearless and this was scary jumping into this. I am still tweeking a few things but the first issue is just about done. I am so excited about it and know it will be a success.

I have also been struggling with the direction of my platform. I know when I initially started, I was basically all over the place talking about everything. I felt like I was doing too much and just switched gears. I find myself wanting to broaden what I talk about but it is about my audience. I can’t just talk about whatever and expect people to keep coming back if it does not relate to them.

I know my main focus is the hair and I have been enjoying doing the hair demos and trying out different products. I know I stopped with the makeup tutorials and fashion posts, I’m not sure if I should bring those back every once in a while. My other focus is bringing awareness to Black Owned Businesses. I felt it was important to use my platform, as small as it is and support my community and culture. Black Owned Businesses really need our support and if I can help them gain some exposure or new customers, I feel like I have done my part. There are times I want to talk about motherhood and marriage but I know a lot of my audience does not have kids or is single. It seems hard when there are things you want to blog about but it doesn’t relate to your audience.

I know I will figure things out and get it together lol. I feel like I am doing well with keeping up with the goals I set for myself this month. I sometimes feel myself getting overwhelmed but I know how to take a step back and regroup. I am just looking forward to everything this year has to offer. See you guys tomorrow!

Published by

naturalledrea

Using this platform to express my creative outlet and love for all things hair, beauty and life.

2 thoughts on “On A Personal Note…

  1. Can’t wait to that newsletter drops oh and I hate allergy season for my husband sake because he can’t mow the lawn and we have to pay out of pocket to get the lawn cared for 😞. He can’t take anything either without putting him to sleep. I love your platform and support for black businesses.

    Liked by 1 person

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s